Account Development Executive

Date: 3 Jul 2024

Location: IE

Company: Britvic

We’re on a journey to become the most dynamic soft drinks company. Supported by a 240-year brand history, Britvic Ireland has become one of the leading players in the Irish FMCG market. We pride ourselves on setting high standards, being courageous and to think outside the bottle.


We offer Ireland’s consumers a range of family favourite and global premium brands such as Robinsons, Ballygowan, J2O, TK Red and Club Orange. We exist to help people enjoy life’s everyday moments.


As well as focusing on health and innovation, Britvic Ireland is working in partnership with Origin Green, the world’s only national food and drink sustainability programme.



About the Role:

To develop and grow revenue, volume, trading contribution and market share within all outlets in your territory or area of responsibility through account development, consultative selling, customer relationship management, product availability and distribution and new business development.



Key Responsibilities:


  1. Grow revenue, volume, trading contribution and market share by brand, channel and pack in line with or above target
  2. Improve product availability for full Britvic soft drink range, including Pepsi, 7up, Club, Ballygowan, MiWadi, Cidona, London Essence Premium mixers and Teisseire in licensed trade and Foodservice outlets.
  3. Responsible for delivery of the quarterly sales target of Aqua Libra Co Taps and Soft Drinks Dispense units in the territory ie. to Pubs, Restaurants, Hotels, Foodservice and Leisure customers
  4. Organizing monthly meetings with wholesalers within the territory, communicating quarterly promotional activities, and collaborating closely to ensure compliance with Joint Business Plans (JBP)
  5. Engage in “Consultative Selling” with customers and potential customers, seeking new business opportinites for high volume soft drink outlets in Horeca channel


Other Responsibilities:



  1. Maintain and develop existing and new customers through planned individual account support and liaison with Telesales and Customer Care staff to optimise quality of service, business growth and customer satisfaction 
  2. Ensure high standard of in outlet execution 
  3. Deliver and prepare customer presentations to key customers
  4. Full outlet reporting using I.T. systems and tools which enables quicker and better business decisions 
  5. Manage all costs within the territiory including any agreed discounts or promotional stock dealer loaders to deliver the company budget
  6. Management of call frequency and call file to maximise deliver efficiency and effective reporting in outlet.


Knowledge, Skills & Experience Required:


  1. Knowledge of beverage industry, products, channels and competition
  2. Strong communication and interpersonal skills
  3. Excellent relationship building skills
  4. Strong financial acumen
  5. Proven Negotiation skills
  6. Drive and initiative
  7. High computer literacy
  8. Teamwork





  1. Substantial sales experience in FMCG environment.
  2. Full clean driving licence is essential 
  3. Third level qualification in Business or relevant discipline is desirable. (Leaving certificate level or equivalent may be sufficient depending on experience)


We believe we are stronger together and that’s why we’re committed to providing equal opportunities to all applicants and employees. We know that by building a truly inclusive environment where everyone feels celebrated, safe and respected - diversity and wellbeing will naturally thrive