Field Sales Manager AFH - Wider IOI North

At Britvic Ireland - Part of the Carlsberg Group, we're all about creating and sharing amazing soft drinks. Our iconic brands like Ballygowan, Club Orange, Miwadi, Energise, TK, and Cidona have been loved for generations. We also partner with PepsiCo to bring you favourites like Pepsi, 7UP, and Lipton.
 
We're always innovating and evolving, staying true to our vision of being the most dynamic soft drinks company, creating a better tomorrow. With over 240 years of history, our brands are rooted in authenticity and heritage. Our success is driven by the passion of our people, and we foster an environment where everyone can thrive and grow and truly be themselves.
 
As we embark on this exciting new chapter under the Carlsberg Group, our purpose remains clear: striving for perfection, focusing on research and innovation, listening to our consumers, and driving sustainability to make a positive impact on society.

Job Overview

To develop and grow your team of Account Development Executives to ensure they hit their distribution, revenue, volume and trading contribution (profit) targets across the entire Britvic brand portfolio within all outlets and people in your region while working alongside wholesale partners and Britvic Account Managers ensuring you and your team turn up brilliantly every time.

You will cover all 'Away From Home' outlets in your region from On Trade, Hospitality, Foodservice, Leisure and Workplace etc.

Key Responsibilities

• Grow distribution, revenue, volume, trading contribution and market share by brand, channel and pack in line with or above target
• Improve product availability for full Britvic soft drink range, including Pepsi, 7up, Club, Ballygowan, MiWadi, Cidona, London Essence Premium mixers and Teisseire in On Trade, Hospitality, Foodservice and Workplace outlets.
• Responsible for delivery of the quarterly sales target of Aqua Libra Co Taps, Soft Drinks Dispense units and Ballygowan Water Coolers in the territory i.e. to Pubs, Restaurants, Hotels, Foodservice, Workplace and Leisure customers
• Organising / Attending monthly meetings with your direct team, RTM team, KAM, NAM and wholesalers within the territory
• Coaching team in \"Consultative Selling\" with customers and potential customers, seeking new business opportunities for high volume soft drink outlets.
• Maintain and develop existing and new customers through planned individual account support and liaison with Telesales and Customer Care staff
• Ensure high standard of in outlet execution aligned to Picture Of Success (PICOS) & Perfect Store for your team and compliance standards
• Deliver and prepare customer presentations to key customers with your team and accounts team as needed
• Full outlet reporting using I.T. systems and tools to enable quicker and better business decisions
• Manage all costs within your region and for your team budgets including any agreed discounts or promotional stock dealer loaders
• Adherence to our Operational Standards including reporting, use of CRM tools, call frequency and call file management

Key Behaviors

• We challenge status quo, set stretched ambitions, and innovate to build beyond our time
• We practice compassion, equity, and inclusion, embrace diversity of thought, and celebrate success
• We act as passionate brand ambassadors creating value for consumers in all we do
• We build trust to learn from failures and drive innovation, empower people, and prioritize speed over perfection
• We invest in growing our people and creating mutual opportunities to learn, grow, and deliver

Requirements

• Five years plus knowledge of beverage industry, products, channels and competition
• Strong communication and interpersonal skills
• Team development including PDP management and great conversations in 121's
• Excellent relationship building skills
• Strong financial acumen and budget management
• Proven Negotiation skills
• Drive and initiative
• High computer literacy
• Teamwork and team organisational skills
• Problem solving and internal stakeholder management

Desirable Experience

• Sales experience in HORECA / On Trade field sales role or similar
• (Regional Sales Manager / Field Sales Manager / Team Leader)

Education/Qualifications

Substantial (5 years +) sales experience in FMCG environment. Full clean driving licence is essential. Third level qualification in Business or relevant discipline is desirable.