Revenue Growth Manager (Business Operations)

Date: 24 Jun 2024

Location: Hemel Hempstead, GB, HP2 4TZ

Company: Britvic

 

 

At Britvic we’re on a journey to become the most dynamic soft drinks company. As one of the UK’s leading players in the FMCG market we pride ourselves on setting high standards, being courageous and pushing ourselves to think outside the bottle.

 

We offer consumers a range of family favourite and global premium brands such as Robinsons, Tango, J20, R Whites & London Essence. We exist to help people enjoy life’s everyday moments.

 

About the Role:
You will join the Business Operations team at the heart of Britvic, playing a critical role in delivering in-year brand performance. As Business Operations Manager, you will be the commercial lead for your brand portfolio, connecting across several business functions to drive performance delivery.

 

You will build working partnerships with PepsiCo and PLI externally and internally with Marketing, Sales and cross-functional teams (Category, Value Strategy, Value Realisation) to design, deploy and deliver the brand objectives (Volume, Net Revenue, Profit and Market Share). Also leading on commercial AOP design and approval through to deploying the execution plan to Customer Teams, optimising brand activations, promotional & pack strategy, and NPD launches. When required, you will own the design, approval, and delivery of course corrections where necessary to deliver the Brand budgets.

 

This is a high-profile role within Britvic (regular Exec-level contact) in one of the most connected functions in the business.

 

You will have commercial ownership of the Lipton portfolio, which is a globally recognised and undisputed brand leader in the Iced Tea soft drinks category enjoying sustained growth year after year, with a huge ambition to accelerate this further.

 

You will also take day to day ownership of the delivery of our SKU optimisation program: supporting the BOC – S&OP, you will complete 3-6 monthly reviews of the GB SKU portfolio, providing analysis to demonstrate which SKU’s are not performing, which SKU’s could be delisted and where wider optimisation of the range could take place. With over 800 SKU’s in the portfolio it is important that we balance drive & excitement for new SKU’s with careful consideration of what is now no longer performing. Strong SKU optimisation should deliver > £2m profit per annum back to the business, but more importantly allow our wider range to flourish.


Key Responsibilities:

 

Deliver Brand performance     

  1. Manage and support the relevant PLI/PepsiCo stakeholders, Brand owners, Commercial Growth teams and Customers teams to ensure the delivery of the internal and external Budget/AOP outcomes and brand activation priorities set within the in-year and rolling 18-month S&OP window.
  2. Be the critical support for the Business Ops Controller in designing the resolution to in year performance across internal and external key brand metrics
  3. Support customer/activation-related actions & activities in key brand meetings and cross-functional work (e.g. value strategy development). 
  4. Lead the performance insight analysis that supports the Brand Teams and Business Operations Controller to be able to deliver the in-year performance that delivers planned outcomes.
  5. Functionally support the S&OP process that underpins the Brands within your remit working with the Cross-functional teams to identify and build the ‘Demand Drivers’ that deliver the outcomes aligned to the AOP
  6. Ensure all parts of GB portfolio are delivering to the right levels – across a wide variety of metrics, both internal and external.
  7. Work with and manage stakeholders within supply, production, procurement, commercial growth and channel teams to secure support for optimisation choices
  8. Provide critical support to BOC – S&OP/SKU Optimisation in delivery of key Exec presentations
  9. Support SKU optimisation process within Activity Exec

 

Governance & Grip    

  1. Manage the relationship with Customer Management that ensures plan delivery through appropriate ongoing tracking, supporting course correction to customer plans in line with the centrally agreed plan.
  2. Support the value strategy design that delivers the internal/external outcomes with the Business Ops controllers that ensures delivery of Britvic outcomes across Customers and Channels
  3. Manager the performance cycle for your brand areas, diagnosing performance against plan and facilitating key discussion topics that should be addressed through performance cycle by Brand, Commercial, Supply and Commercial Operations teams
  4. Partner with Brand Finance and supporting teams to deliver the desired financial outcomes and as a priority with relevant customer teams.   
  5. Manage SKU optimisation with customer/channel teams to ensure new SKU’s are launched in a timely and effective manner, delisted SKU’s are removed and replace effectively and ‘at risk’ SKU’s are identified and a support plan developed
  6. Support the process working with Pipeline & Planning team to ensure effective deliver, communication and action

 

Insight & Understanding    

  1. Support the provision of insight through to action on in year brand performance, options to sustain/change performance trend and prioritised set of actions.
  2. Lead the Marketing Activity Plan from creation to execution through the cross functional team.
  3. Be a partner in creating the insights from Customer and Channel performance into future collateral/brand plan development to create a better future plan. 
  4. Be the commercial conscience in the brand teams, building and developing the right solutions to grow the long-term future of the brands you represent
  5. Be able to clearly demonstrate the performance of SKU’s within our portfolio, bringing together a wide range of data sources & metrics – production, internal sales, customer & consumer metrics
  6. Partner with key production teams to join a full “demand & supply” approach to our SKU portfolio

 

Facilitate the Brand Performance cycle    

  1. Facilitate the Brand Performance cycle by partnering with Brand & Finance partners, ensuring that in year performance metrics internally and externally are delivered through the right cross functional plan
  2. Own the internal commercial process for the Brand specific business updates for your brand through XPD, BPD. 
  3. Provide specific business updates suitable to be shared with senior stakeholders for all brands in your area in the GB/PLC Exec. (GBPD)
  4. Support across Activity Exec, key S&OP meetings, Supply Review Meeting as well as wider performance cycle for comms (BPD, CPD, XPD particularly)
  5. Work closely with channel teams to understand impact on options based on our SKU optimisation choices

 

Knowledge, Skills & Experience Required:

  1. Retail Customer Management, selling & negotiating essential. Grocery is desirable.
  2. Influencing at a senior level; proposing course corrections seeking consensus and owning Performance. 
  3. Demonstrated the ability to plan and deliver against project or cross-functional outcomes
  4. Output Measures:  Vol/NR/Profit/Rate outcomes
  5. Demonstratable benefits from SKU optimisation choices (cost savings, production efficiency, improved range discipline across channels)


We believe we are stronger together and that’s why we’re committed to providing equal opportunities to all applicants and employees. We know that by building a truly inclusive environment where everyone feels celebrated, safe and respected - diversity and wellbeing will naturally thrive